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  • The most overlooked skill for technology companies | Kanguro Communications
    your website Whether you like it or not this is where technology companies fail the most You ll have to write for your site and craft enticing headlines to grab people s attention People will visit your site to learn more about what you do And to get their attention you ll need some eye catching headlines for your pages Why the headline Because with the presence of social media and RSS feeds Your headline as well as your email subject lines will be the first line of contact with your prospects The headline will also appear on search results too so you might want to include key words related to your industry and company The difference with a good headline is that you ll get more clicks to your page What about content Your website is the most visible piece of your marketing For that reason having lively content is equally important to making a great impression on your visitors Don t forget you re trying to sell your products You re selling a solution and a benefit With that said translate the features of your products into benefits your customers find valuable For more tips on copywriting check out the 7 Essential Ingredients to Copywriting Success 3 Writing bios of your staff company Whenever you sign up to a directory or trade association you re required to write a brief description about your company Avoid we and talk directly to your readers Be engaging if you want investors or potential partners to contact you when they re looking for a company to collaborate with You might want to attract people to visit your site in that case include a value proposition into your company bio Give visitors a reason to visit your site Also you can always tie

    Original URL path: http://kanguro.fi/blog/the-most-overlooked-skill-for-technology-companies/ (2016-05-01)
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  • Review | Kanguro Communications
    acquisition of Summly Smartphone Review Nokia Lumia 800 By Kostas Papageorgiou on May 30 2012 in Reviews At first glance you d be tempted to ask yourself where the designers Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To

    Original URL path: http://kanguro.fi/blog/tag/review/ (2016-05-01)
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  • News Discovery | Kanguro Communications
    Summly Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To Writing Marketing Content That Sells Home Homepage Great layout options Slider featured item What do our customers have to say Showcase gallery Feature Left Feature Right Full width image

    Original URL path: http://kanguro.fi/blog/tag/news-discovery/ (2016-05-01)
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  • App Review | Kanguro Communications
    Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To Writing Marketing Content That Sells Home Homepage Great layout options Slider featured item What do our customers have to say Showcase gallery Feature Left Feature Right Full width image sticky

    Original URL path: http://kanguro.fi/blog/tag/app-review/ (2016-05-01)
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  • Lumia 800 | Kanguro Communications
    Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To Writing Marketing Content That Sells Home Homepage Great layout options Slider featured item What do our customers have to say Showcase gallery Feature Left Feature Right Full width image sticky bottom

    Original URL path: http://kanguro.fi/blog/tag/lumia-800/ (2016-05-01)
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  • Writing Press Releases | Kanguro Communications
    How to write press releases By Kostas Papageorgiou on October 19 2011 in Copywriting What is a press release Distributing press releases is an affordable way Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To Writing Marketing Content That

    Original URL path: http://kanguro.fi/blog/tag/writing-press-releases/ (2016-05-01)
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  • Advertising Copy | Kanguro Communications
    Copywriting Brochures do the selling for you when you re not around They can 7 things to avoid when writing promotional emails By Kostas Papageorgiou on November 17 2011 in Copywriting What is a promotional email Promotional emails are similar to sales letters Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download

    Original URL path: http://kanguro.fi/blog/tag/advertising-copy/ (2016-05-01)
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  • Common Mistakes Writing | Kanguro Communications
    Kanguro Communications 2016 Home 404 Page About Kanguro Blog Cart Checkout Copywriting That Just Works Custom header Free Ebook How To Write Killer Content That Sells Download 10 Secrets To Writing Marketing Content That Sells Ebook Download 10 Secrets To Writing Marketing Content That Sells Home Homepage Great layout options Slider featured item What do our customers have to say Showcase gallery Feature Left Feature Right Full width image sticky

    Original URL path: http://kanguro.fi/blog/tag/common-mistakes-writing/ (2016-05-01)
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